Xiaomi has been launching all sorts of products ranging from smartphones, electronics and lifestyle in China and India. In the latest product launch from Xiaomi, the company has launched Basketball Footwear in China. Earlier, we saw that Xiaomi launched compact bags in China. Now, this is not the first time that Xiaomi has launched sneakers or Football footwear in their lineup. Earlier as well, the company had a pair of sneakers and sandals already in the footwear category.
Also, it is interesting that the company has kept its affordable pricing tag in the footwear launch as well. This Football footwear from Xiaomi has been launched in China for 299 Yuan only. This price is way less than the traditional price of Football footwear available from other footwear brands.
Talking about the price, the Xiaomi Football footwear is available for a price of 299 Yuan in China. Now. this comes down to approximately $45 in terms of USD and Rs. 3000 in terms of INR. The sales and services of the Football footwear from Xiaomi is handled by Chengdu Yibu Technology Co., Ltd. Now, this footwear is primarily designed for Football players but it is not mandatory to buy this footwear only if you are a Football player.
These sneakers are designed in such a way that they look fantastic even when we have been using it casually for parties and functions or hiking and running. The midsole material is known as CARJ-FOX which has a vertical resilience energy which is 50% higher than that of the traditional midsole material.
This means that the shoe can last 2-3x more than the lifespan of any other traditional footwear. Talking about the color options available for the Xiaomi Football footwear, they are available in different combinations such as black & red, orange/white/black, and white/red/black along with an aerated antibacterial insole which reduces corrosion.