Sitting at your computer, looking at the latest stats of your blog’s traffic and questioning yourself why! Why do you get so fewer visitors every week, what is it that you are lacking? You are supposed to read all your blogs that are geared towards the new bloggers, and you have to think if you have all these at the right place: search engine optimization, better ad placement, beautiful and attractive blog design, an interesting topic, and engaging content. If you have all these things right, then what is the reason for your lack of traffic? Here are some of the causes listed below that might prevent you from attracting huge traffic to your blogs.
1. Weak Content
Weak writing can be a vital reason for your blog’s unsuccessful ratings. You need to check your published posts for any grammatical errors and the use of strong action verbs, and the correct sentences. The writing should be in such a manner that it engages the readers and they are forced to read the entire content of extreme interest. I suggest using tools like Grammarly, Ginger or Hemingway to be sure about your pieces. Such tools are handy as to grammar, punctuation, and better readability. Here is how Grammarly looks like:
Hemingway editor, in turn, helps you to be brief and simple:
If you still find your contents are not up to the satisfaction levels, and lacking quality, you should certainly want to consider a skillful and quality content writer for all your write-ups. This doesn’t mean that your contents should showcase high literature and advanced terms, but you need to simply focus on connecting with the reader’s sentiments because sometimes simplicity can work wonders.
2. Unparalleled Approach
Try to keep your focus on the topic you are writing your blog. Sometimes what happens is you begin your blog with a topic and with numerous additions and elaborations; you divert from the main topic and go to some other uninteresting discussions. Make sure you have a uniform way of writing.
Sometimes, it is seen that bloggers write on different topics such as one day on sports cars, the other day with search engine optimization, and the next with a fashion blog, this way they have a hard time building a core of readers that share the same interests. Make sure you stick with the same niches but at the same time do not make it too narrow as well. You can pick one such niche such as sports cars and write about automobiles as in general, and this way attract the audience who share the same interest as yours.
3. Link Your Blog to External Sites
If you post quality and similar links from the perspective of SEO in your blog writings, it might turn out to be helpful in attracting maximum traffic. The number of popular and well-known links you add to your blog, the more your blog is likely to get the Google rankings when people look for relevant topics as mentioned in your posts. But, if you clog your homepage with numerous links can be confusing and disturbing.
Make sure you add some of the most popular topical links that will provide efficient content that will contribute to your blog’s writings. If you link your writings to good content, it can help you increase the chances of the new users who sign to your blog.
On the other hand, you should keep an eye on your own backlinks. The quality of sites that refer to your site can make or break your rankings as well.
Take the help of some tools like Serpstat’s backlink research tool that can help you control all of your backlink analysis records with ease.
It allows following your backlink statistics: all referring pages and domains, new backlinks, lost backlinks, anchors.
4. Having Patience Is Important
A successful blogger needs to have patience throughout the process of writing, publishing the contents, and waiting for the viewer’s traffic. A productive and successful blog or website demands proper attention, hard work, determination to keep up with the good work from its author.
It might seem to you that most of the bloggers became superstars overnight with their writings and contents, but the fact is you are only seeing the success but not the hard work and determination that brought them where they are now. With the help of some tools like Serpstat, you can take a look at the rankings of your blog at your convenience:
5. Invest All the Knowledge You Have
The bloggers put a lot of time in writing such engaging and interesting contents to gain a dedicated number of followers. An appreciated blog is made of solid writing, engaging content, clever and skillful marketing, and a little touch of luck. If you think your blog has all these qualities, then sit back and wait for the viewers to find you while you continue your good work. Running after success is not going to get you anywhere, instead, if you try to implement your precious time into something that you love doing, can bring you success over time. All you have to do is hard work, and success will come running after you.